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Umbel is an audience measurement company that helps publishers and content providers demonstrate the value of their audience by unlocking deep insights from social media and big data. Umbel empowers clients to discover leads and expose premium audience segments with real-time audience data. Based in Austin, Texas, Umbel was founded in 2010 by Higinio ("H.O.") Maycotte, Meredith Maycotte, Travis Turner and Nick Goggans.
Tapjoy’s goal is to maximize the value of every user for freemium mobile app publishers. Its Marketing Automation and Monetization Platform for mobile apps uses market leading data science, user segmentation and predictive analytics to drive deeper engagement and optimize revenue from every user. Tapjoy’s SDK is embedded in more than 270,000 apps with a global reach of more than 520 million monthly active users (December, 2014). Backed by top-tier investors including J.P. Morgan Asset Management, Rho Ventures, North Bridge Venture Partners, InterWest Partners, and D.E. Shaw Ventures, Tapjoy is headquartered in San Francisco. The company also has offices in New York, Los Angeles, Chicago, Santa Barbara, Atlanta, Boston, London, Beijing, Shanghai, Seoul and Tokyo.
Alchemy3 is an integrated marketing communications agency servicing the North American Lottery industry. Our clients are the 44 US lottery agencies and the 5 Provincial lotteries in Canada
Brands deserve a greater creative experience on mobile than what is currently available today. That`s why we`ve put technology at the forefront - tapping into haptic, touch and augmented reality experiences - to produce engaging and immersive creatives for mobile. Better creatives mean brands can tell more compelling stories. We`ve been voted `Best Advertising and Marketing Company` by Techcrunch Europa; `Hot Company of the Year` by Festival of Media Global and Festival of Media Asia Pacific; `Best User Experience` at MOMA`s; `Innovation Award` at Lions Eurobest; `Best Mobile Campaign` at The Drum Digital Advertising Awards APAC; and `Technology Fast 50 2018 UK Winner` from Deloitte Fast 50. Adludio has offices in London, Paris, New York, LA, Singapore and Hong Kong, and boasts a roster of clients including Adidas, Red Bull, Estee Lauder, Diageo, Unilever, McDonald`s and Huawei to name a few.
Mercury Media is the largest privately owned, full service direct response media agency in the country with offices in Santa Monica, CA, Philadelphia, PA, New York, NY and Framingham, MA. Established in 1989, Mercury Media specializes in long form, short form, digital and Hispanic direct response advertising and is committed to providing its clients with best-in-class measured media solutions across multiple platforms to achieve their strategic objectives and maximize their return on investment. By leveraging its unparalleled experience in direct response media and cutting edge analytics, the agency develops and executes innovative media campaigns that deliver superior results.