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The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86 percent of online advertising in the United States. The IAB empowers the media and marketing industries to thrive in the digital economy. The organization educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C.
Linkable Networks was founded on the premise that loyalty, not discounts or coupons, drives long-term growth for brands and retailers. Loyalty is what separates consumables from brands and consumers now expect the loyalty experience to be in context of them wherever and whenever they purchase. Since 2011, we`ve been nose-down building a scalable platform that provides brands and retailers the ability to engage, reward and incent their consumers directly and across any channel – online, mobile and in-store. We pioneered the concept of card-linked-offers and have taken it to the next level – always-on loyalty. Both our self-service and SaaS-based platforms enable the creation of actionable ads, coupons, offers, promotions, rebates and more that let you reward loyalty… not just discount a purchase. This is the future of Loyalty. And, it starts with a Link.
Resolution is a full-service media agency driving results for clients through business strategy, commerce, analytics, programmatic advertising and more.
Exact Data provides multi-channel direct marketing services with a focus in database marketing lists and social media pay-per-click advertising.
We are one of the world`s leading technology and performance marketing companies, delivering unparalleled results for advertisers, clients and affiliates in the eCommerce space. Our enterprise technology and full-service media and marketing capabilities provide online businesses the power to maximize ROI on multiple platforms and channels with geographic precision.