Name | Title | Contact Details |
---|---|---|
Eric Cross |
Chief Revenue Officer | Profile |
Shane Winn |
Managing Director, Strategy, Planning and Client Operations | Profile |
Courtney Newman |
Senior Vice President of Learning and Development | Profile |
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
PlayerWON is the in-game advertising platform for free-to-play console and PC video games that lets players earn rewards in exchange for watching ads.
TAG - The Awareness Group, is a Marketing, Public Relations and Creative Media Planning Agency dedicated to securing high-profile visibility for clients, through both traditional and highly creative initiatives.
EVB is a full-service digital agency that uses all media to build brands by creating believers, fans, evangelists and, of course, customers.
Volta is a nationwide network of electric vehicle charging stations that partners with brands to sponsor free charging for all EV drivers. Volta`s innovative infrastructure is leading the way for the future needs of mobility. Volta creates new ways for brands to reach highly coveted audiences in high traffic locations and for real estate owners, including shopping malls, grocery store and local retailers, to attract new customers who stay longer. Founded in 2010 and headquartered in San Francisco, Volta provides a valuable community amenity in markets across the U.S. helping brands meet consumers at the optimal moment of purchase decision.