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DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.
Commerzbank AG is a prominent German financial institution founded in 1870 in Hamburg. It has grown to become one of Germanys leading commercial banks, significantly contributing to the countrys economic development. The bank is headquartered in Frankfurt am Main, with around 400 branches across Germany and international locations in cities like New York, Singapore, and London. Commerzbank offers a wide range of financial services for both private and corporate clients. For individuals and businesses, it provides payment solutions, securities trading, investment products, and financing options, including real estate and corporate loans. The bank is known for its free checking account offer. For corporate clients, Commerzbank delivers tailored banking products, capital structuring assistance, and support for international business activities, including foreign exchange services. Additionally, it offers green mortgage loans focused on energy efficiency. Commerzbank plays a vital role in financing German foreign trade, supporting a significant portion of the countrys international trade activities.