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Spongecell is an award-winning advertising technology company that transforms standard ads into dynamic, interactive ad experiences that run anywhere on the web. Spongecell`s data-driven ad solutions help brand advertisers and their creative and media agencies deliver more effective video and display campaigns and better analyze consumer engagement. An independent, privately owned company, Spongecell is headquartered in New York City and has offices across the United States and Europe.
WhatCounts is an email marketing and personalization platform empowering marketers to elevate customer targeting and daily email strategy and execution. With WhatCounts, marketers can seamlessly fold data into their marketing campaigns to create personalized, 1:1 customer experiences across channels, such as email, social, SMS, and Google Display Networks. Whether working within our SaaS platform or with our full-service digital agency, our team is committed to helping you reach your marketing goals and increase retention, brand affinity, and revenue.
Penton is an innovative information services company that empowers 20 million business decision makers in markets that drive more than 12 trillion dollars in purchases each year. Our products inform with rich industry insights and workflow tools; engage through dynamic events, education and networking; and advance business with powerful marketing services programs. Penton is the way smart businesses buy, sell and grow. Headquartered in New York, Penton is privately owned by MidOcean Partners and Wasserstein & Co., LP.
MarketSource Inc., an Allegis Group company, is the proven alternative to outsourcing sales. MarketSource’s proprietary process, empowered people, and proven performance enable the delivery of innovative B2B and retail sales solutions for many of the world’s most respected brands and a diverse mix of forward-thinking small and medium businesses. Companies count on MarketSource to accelerate their speed to market, improve their ability to scale, enhance their sales focus, increase their flexibility, and expand their capabilities. MarketSource solutions enable companies to gain new customers, launch new products, grow market share, optimize sales expense, and maximize mature products. MarketSource, headquartered in Alpharetta, Ga., employs more than 9,000 team members, and has been named a Top 20 Workplace for the past three years by The Atlanta Journal-Constitution.
Y&R has 189 offices in 93 countries around the world, with clients that include Campbell`s Soup Company, DELL, Colgate-Palmolive, Danone, Xerox, GAP, and Telefonica, among many others. At Y&R, we believe the strongest global networks have the strongest local agencies because consumers connect, consume, and commit to brands locally. At the same time, we are organically connected and have the structures, processes and culture that make collaboration across the network and global marketing effective. Y&R is a member of WPP, the world`s largest communications services group.