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Next Practices Group is an ecosystem of creative problem solvers and emerging technologies. We work together to unlock organizations and their growth opportunities.
Burson-Marsteller, established in 1953, is a leading global public relations and communications firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, reputation and crisis management, advertising and digital strategies. The firm`s seamless worldwide network consists of 73 offices and 85 affiliate offices, together operating in 110 countries across six continents. Burson-Marsteller is a unit of WPP, the world`s leading communications services network.
We innovate at the intersection of programmatic technologies and vertical search media, bringing unparalleled transparency and efficiency to both buyers and sellers. Our demand side platform empowers advertisers to engage high-intent consumers programmatically to increase campaign ROI. Through our supply side platform, publishers gain complete control over how they manage their inventory and demand sources to maximize overall yield. Our marketing technology platforms power over 25 million high-value transactions annually, representing more than $200 million in media spend across insurance, travel, personal finance, education, and home services verticals.
B2B Sales doesnt have to suck. Keep it real and focus on human to human marketing for B2B leads that convert to customers.
EightPM is a media agency that captures consumer attention with an unconventional approach to marketing and advertising. They are a full service branded entertainment agency that integrates brands into impactful content, establishing them in pop cultur...