What Happened?
Atlanta, GA-based Analytics IQ Appointed Travis Meeks as Senior Director Of Marketing
About the Company
AnalyticsIQ is an offline marketing data creator and predictive analytics innovator. We are the first data company to consistently blend cognitive psychology with sophisticated data science to help you understand the who, what and why behind individuals and the decisions they make every day. Our accurate and comprehensive consumer database, PeopleCore, provides access to data attributes you cant find anywhere else. From demographics and affluence categories to psychological drivers and purchase predictors, marketers rely on our data to fuel personalized experiences across channels. And BusinessCore, our first-of-its-kind B2B database, provides unprecedented insight into not just businesses and accounts, but also individual employees. By going beyond firmographics and focusing on an employees role, purchasing style and communication, companies can accelerate their marketing and sales efforts while building long-standing customer relationship. Recognized as one of the Top 10 Most Innovative Companies in Georgia, AnalyticsIQ is headquartered in Atlanta, Georgia, and employs a team of industry veterans, data scientists and cognitive psychologists with over 100 years of collective analytical experience. Our fast and flexible approach makes it easy to get started using sophisticated data to grow your business.
About the Person
Travis Meeks is Senior Director Of Marketing at Analytics IQ. Previously, Travis held various senior HR leadership roles in the industry.
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