What Happened?
Bozeman, MT-based Peak-Ski-Company Appointed Tracy Weingard as Chief Marketing Officer
Date of management change: May 26, 2022
Bozeman, MT-based Peak-Ski-Company Appointed Tracy Weingard as Chief Marketing Officer
Proudly born in the mountains of southwestern Montana, Peak Ski Company is rooted in innovation. Conceived by cofounders Andy Wirth and six-time Olympic medalist, Bode Miller, Peak delivers high-performance, technologically advanced skis for the core of the North American consumer market. The first at-scale, direct-to-consumer ski company in the United States, Peak Ski Company and its partners are focused on developing advanced materials, manufacturing processes and equipment, and integrating technologies into skis to deliver performance. A 10,000 square foot, limited-access facility in Bozeman, Montana serves as the company`s Peak Development Group & Innovation Center
Tracy Weingard is Chief Marketing Officer at Peak Ski Company. Previously, Tracy held various senior HR leadership roles in the industry.
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