What Happened?
, -based Affinitiv Appointed Tracy Hedgpeth as Vice President, People
About the Company
Affinitiv is the only industry partner that offers OEMs and dealerships the ability to achieve better results through the unique combination of our end-to-end, integrated platform, proprietary data analytics, and full range of marketing agency services. Our customer lifecycle software includes powerful digital marketing and social media tools as well as the most advanced scheduling, service lane, and internal workflow technology available. Mission Drive the next generation customer experience by partnering with OEMs and retailers to accelerate performance and inspire loyalty. Vision Create customers for life through reimagined experiences. Values Passion. Integrity. Unity. Innovation. Impact.
About the Person
Tracy Hedgpeth is Vice President of People at Affinitiv. Previously, Tracy held various senior HR leadership roles in the industry.
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