What Happened?
, -based Smashburger Appointed Thomas Prather as Chief marketing officer
About the Company
Smashburger is a leading fast casual “better burger” restaurant with more than 290 corporate and franchise restaurants operating in 34 states and in five international countries. The company began in 2007 with the vision of Rick Schaden and funding by Consumer Capital Partners—the private equity firm that he and his father Richard own. By offering fresh, premium “smashed to order” burgers, chicken sandwiches, salads, signature side items and hand-spun shakes, Smashburger has modernized the way people think about burgers. Known for localizing its menu in every market with regionally inspired burgers, side items and local craft beers, Smashburger has received numerous awards, including ranking #2 on Franchise Times “2014 Fast & Serious” list of smartest-growing brands, being named “America`s Most Promising Company” by Forbes Magazine in 2011 and to the Top 10 in 2014, topping Fast Casual`s “Top Mover & Shakers” list for 2014 and 2012, and being featured on the Inc. 500 List of “America`s Fastest Growing Companies.” Smashburger also regularly receives “Best Burger” awards in cities around the world.
About the Person
Thomas Prather is Chief marketing officer at Smashburger. Previously, Thomas held various senior HR leadership roles in the industry.
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