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Established in 1997, e-Dialog empowers marketers to meaningfully connect with customers by engaging in relevant conversations through e-mail, mobile devices, social networks, e-commerce and at the point of sale.
Founded in 1998 and headquartered in Chicago, IL, eshots` event marketing data capture and insights offerings allow its clients to better target attendees so they turn into customers. We combine a team of experiential marketing strategists with a suite of proprietary data capture apps and measurement platforms to deliver actionable intelligence. Using these data sources, clients are able to improve their event experience, better target consumers, and demonstrate the impact of an event on their organization. We are proud to have some of the most respected enterprise brands as clients, including American Family Insurance, Ford Motor Company, Mercedes-Benz, Nissan, and the U.S. Air Force, to name a few. In 2019, eshots helped its clients capture 2 million consumer leads from over 25,000 event days.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
We are a collective that challenges the post production model, with a flexible and scalable approach to ensure our clients have the right talent for their projects.
LOCAL trust, built over years of valued journalism and support of the communities across Gannett, combined with IQ: intelligent business solutions, tech, tools, industry-leading products, and insights from work with over 300K+ customers nationwide. LOCALiQ is the go-to-market brand that links local TRUST with market-leading TECH, including powerful digital acumen, and strongly aligns with our mission of empowering local businesses to thrive.