What Happened?
Newton, MA-based SnapApp appointed Seth Lieberman as Chief Executive Officer
About the Company
SnapApp is an interactive content creation platform that enables marketers to boost results by 2-3x across all their existing marketing programs. SnapApp empowers marketers to create, deploy, manage, and measure a wide range of interactive content across multiple channels, with full customization and design control to ensure content looks great on any device. Rather than one more thing to do, SnapApp lets you do more with what you already have – and get better results. SnapApp customers include Oracle, Atmel, Random House, and EMC among others. For more information, visit SnapApp.com.
About the Person
Seth is the founder and Chief Executive Officer of SnapApp. As a repeat entrepreneur, Seth was previously the founder & Chief Executive Officer of Pangea Media (acquired by AdKnowledge) and co-founder & Chief Executive Officer of Focalex, (acquired by Intermix / MySpace). He started out as a banker at Credit Suisse First Boston.
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