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Go Think! Is a Retail Marketing and Business Consulting firm, located in The Woodlands, Texas, that specializes in shopper marketing solutions. We aim to facilitate effective thinking followed by effective actions. We offer a proprietary suite of technology, digital and marketing services built around helping retailers truly engage their customers on a one-to-one basis. We value intellect, curiosity, experience, enthusiasm and instincts.
Channel Factory is a global technology and data platform that maximizes both performance efficiency and contextual suitability, delivering contextual performance for advertisers on YouTube. Channel Factory`s technology platform, ViewIQ, analyzes all YouTube channels and videos to ensure ads run on brand suitable and contextually relevant content. Channel Factory maximizes performance for advertisers on YouTube through managed service or self-service dynamic whitelists & blacklists, easily implemented through DV360 or Google Ads. Our platform is built to meet the needs of advertisers, offering standard IAB category lists or highly customized content lists in 36+ languages. Why Contextual Suitability? In our reviews of campaigns run outside of Channel Factory, we see on average 28% of an advertiser`s campaign run against unsuitable videos, such as children`s content or against the wrong language. Leveraging historical performance data is a key differentiator for Channel Factory. We do not just `set it and forget it` when it comes to contextual suitability. We incorporate active and historical campaign data into our ViewIQ platform and constantly optimize throughout the campaign, resulting in 30% efficiency in media spend.
Wieden+Kennedy is an independently owned advertising agency headquartered in Portland, Oregon. W+K was founded in 1982 and currently has 1500 employees working in Portland, New York, Amsterdam, Tokyo, London, Delhi, Shanghai & São Paulo. Our client list includes some of the most recognized and well-respected brands in the world.
What is OTT? Premion provides advertisers the opportunity to place ads alongside long-form & live streaming content across highest rated branded networks!
Stagwell is working to build an investment portfolio of marketing services companies. We are putting digital first in all investments without being weighed down by legacy assets.