What Happened?
, -based Dorel Industries Appointed Nicole Jefferson as Chief Merchandising and Marketing Officer
About the Company
Millions enjoy Dorel Industries products daily. Our juvenile and bicycle brands are recognized globally by consumers for safety, comfort, innovation and fun. Established in 1962, Dorel creates style and excitement in equal measure to safety, quality and value. The Company`s lifestyle leadership position is pronounced in both its Juvenile and Bicycle categories with an array of trend-setting products. Dorel`s powerfully branded products include Safety 1st, Quinny, Maxi-Cosi, Bébé Confort, Tiny Love and regional brands Cosco and Infanti in Juvenile, as well as Cannondale, Schwinn, GT, Mongoose, Caloi, IronHorse and SUGOI in Recreational/Leisure. Dorel`s Home Furnishings segment markets a wide assortment of both domestically produced and imported furniture products, principally within North America. Dorel has annual sales of US$2.4 billion and employs approximately 6,400 people in facilities located in twenty-five countries worldwide.
About the Person
Nicole Jefferson is Chief Merchandising and Marketing Officer at Dorel Industries. Previously, Nicole held various senior HR leadership roles in the industry.
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