What Happened?
New York, NY-based YouAppi Appointed Nancy Roberts as Chief Marketing Officer and Managing Director, North America
About the Company
Finding the most valuable customers is difficult and it takes intelligent technology to understand the user purchasing habits. YouAppi focuses solely on customer acquisition for mobile app owners. YouAppi drives the acquisition and conversion of the most profitable mobile customers through our proprietary predictive algorithms and analysis of the usage habits of 1.1 billion mobile users. Our OneRun™ Platform delivers higher Customer Lifetime Value (LTV) and the ability to scale customer acquisition with greater insight and control over revenue. YouAppi`s global team is based in San Francisco,New York City, London, Berlin and Israel.
About the Person
Nancy Roberts is Chief Marketing Officer and Managing Director, North America at YouAppi. Previously, Nancy held various senior HR leadership roles in the industry.
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