What Happened?
Venice, CA-based MUDWTR Appointed Mike Fox as Chief Marketing Officer
About the Company
MUD\WTR began as a way to revolutionize how people wake up and start their days. Its flagship product, :rise cacao, is a low-caffeine coffee alternative made from adaptogenic mushrooms, masala chai and cacao. MUD\WTR followed that up with a calming evening blend, :rest rooibos, in 2021 to encourage consumers to adopt a more mindful evening ritual. With more products soon to come and an exciting array of mental-health-supporting content (across a podcast, films and Trends w/ Benefits), MUD\WTR exists to create healthy minds through healthy habits.
About the Person
Mike Fox is Chief Marketing Officer at MUDWTR. Previously, Mike held various senior HR leadership roles in the industry.
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