What Happened?
Portland, AK-based Fishpeople Seafood Appointed Michael Baratoff as Co Founder
About the Company
Fishpeople grew from the fortuitous union of Duncan Berry and Kipp Baratoff. The cliff notes go something like this: Berry, once one of the Oregon Coast`s youngest commercial fishermen captains at 16, returns home after retiring as a successful fashion industry entrepreneur. Meanwhile, Baratoff, a veteran of finance, green real estate, and natural resource management, decides to focus his expertise on consumer products. They bond over concern for the state of coastal fisheries, where overfishing has reduced many fish stocks to a shadow of their original abundance and 90% of the catch, jobs and nutrition are shipped overseas. Together, in 2012, they found Fishpeople to `re-imagine North America`s relationship to the sea`. Today, their innovations, relentless transparency and passion for sustainability are helping restore habitats, fuel American livelihoods and bring new ease, excitement and peace of mind to fish lovers nationwide.
About the Person
Michael Baratoff is Co Founder at Fishpeople Seafood. Previously, Michael held various senior HR leadership roles in the industry.
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