| Name | Title | Contact Details |
|---|---|---|
Sarah Fruy |
Vice President of Marketing | Profile |
TAG - The Awareness Group, is a Marketing, Public Relations and Creative Media Planning Agency dedicated to securing high-profile visibility for clients, through both traditional and highly creative initiatives.
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McGarrah Jessee is a full-service consumer branding agency with no hard walls between disciplines. We think from a business perspective first and get a bigger charge out of working together than we do from working alone. Our method is driven by deep immersion into our clients` businesses. We build brands across every touchpoint and take pride in the smallest and quirkiest of details, because sometimes that`s where the magic is. Our clients include Lyft, GameStop, Frost Bank, Whataburger, Costa Sunglasses, YETI, Zippo and Case Knives. If there`s one thing we`re known for, it`s for growing cult brands. In 2017, McGarrah Jessee was named Small Agency of the Year: Gold by AdAge and has been recognized by Outside Magazine as a best place to work. Our work has been featured in Fast Company, Inc, Forbes, Ad Age, Adweek, Communication Arts and ANA Magazine. Specialties: Business Strategy (business model analysis, portfolio strategy, gap analysis, design thinking); Brand Strategy (positioning, segmentation, contact planning); Research (qualitative, quant, ROI); Engagement (planning, buying, SEO); Campaigns (broadcast, OOH, print, web, mobile, events, social media); Design (websites, UX, retail experience, identity, collateral, POS, packaging).
Founded in 2015 but years in the making, VSBLTY is a ground breaking retail and security software technology company with a variety of applications to drive brand engagement, insights and sales. VisionCaptor™ marries brilliant animated / interactive brand messaging on refrigeration glass panel doors at point of sale in retail environments such as supermarkets and C-Stores, with “first of its kind” facial recognition and data capture technology that delivers real time behavioral analytics and sales metrics. DataCaptor™ is a stealthier end cap application that tracks consumers every move at POS. VSBLTY is "Insights in Motion" and the future of retail analytics.
Comscore is the cross-platform measurement company that precisely measures audiences, brands and consumer behavior everywhere. We are creating the new model for a dynamic cross-platform world. In January 2016, comScore and Rentrak Corporation – two leaders in measurement innovation – united to establish new currencies for understanding consumers` multiscreen behavior at massive scale.