What Happened?
New York, NY-based Gumgum Appointed Kelly Battelle as Vice President, People Operations (Head of Human Resources)
Date of management change: November 15, 2018
New York, NY-based Gumgum Appointed Kelly Battelle as Vice President, People Operations (Head of Human Resources)
Gumgum is a scalable media platform, built on the belief that for ads to achieve maximum impact they should appear seamlessly within content where user attention is actively engaged. With access to billions of images across thousands of quality sites, Gumgum is the largest in-image advertising provider for publishers and brands. Known for inventing the in-image category, Gumgum`s patented technology overlays contextually relevant display ads across the lower portion of relevant photos. The result is higher viewability, engagement and lift in brand metrics than any other display advertising option available today. The company is headquartered in Santa Monica, California, with five additional offices around the US. Its investors include NEA, Upfront Ventures, First Round Capital and Crosscut Ventures.
Kelly Battelle is Vice President, People Operations (Head of Human Resources) at Gumgum. Previously, Kelly held various senior HR leadership roles in the industry.
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