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21GRAMS is the advertising and education arm of Real Chemistry. Ranked the #3 health agency in the world by Cannes Lions. More than a name, 21GRAMS is the philosophy that guides everything we do. Inspired by the "21 Grams Experiment" of 1907, which tried to prove the existence of a soul – we believe great work connects with the human spirit. So we get to know our audiences better than anyone (through the ancient art of human interaction and Real Chemistrys industry-leading data and analytics) and find the 21 grams that makes people tick. Our goal? Make advertising less of an interruption – and more worth peoples time, attention, and action – because it actually "gets" them. Creatively, our mantra is "medicine should be more inspiring than sneakers". We arent here just to do the best work in our industry, but the most inventive work period. That ability is heightened, as part of Real Chemistry. Interacting and combining unalike disciplines, talents, and technologies (across Clinical, Commercial, and Corporate) to create new answers to modern healths biggest challenges.
Brand fondato nel 1954 a New York, come giubbotto confortevole e caldo, resistente alle basse temperature a cui erano costretti i lavoratori americani nelle celle frigorifere, oggi RefrigiWear si articola in varie tipologie di capi, che puntano ad offrire al cliente un total look dal gusto fashion caratterizzato da dettagli ricercati e tessuti allavanguardia.
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