What Happened?
Scottsdale, AZ-based Fender Appointed Jenner Gwinup as Director of Supply Chain
About the Company
As the world`s leading guitar manufacturer, Fender Musical Instruments Corporation "FMIC" has become synonymous with all things rock `n` roll. Our iconic instruments such as the Telecaster, Stratocaster, Precision Bass & Jazz Bass guitars are known worldwide as the instruments that started the rock revolution and they continue to be highly prized by today. Leo Fender wanted to craft an instrument that was as functional as it was easy to use. It was a primitive-looking object that was tough as nails, its powerful name inspired by another groundbreaking invention: the television. And with its revolutionary electrified tone, it would change the way music was made—forever. Today, FMIC brands include Fender®, Squier®, Gretsch®, Jackson®, Charvel® and EVH® among others. With an illustrious history dating back to 1946, Fender has touched and transformed music worldwide and in nearly every genre: rock `n` roll, country and western, jazz, rhythm and blues and many others. Everyone from beginners and hobbyists to the world`s most acclaimed artists and performers have used Fender instruments and amps, in the process making the company not only a revered music industry name, but also a cultural icon. It is our vision to continue championing THE SPIRIT OF ROCK-N-ROLL® throughout the world and our mission to exceed the expectations of music enthusiasts worldwide.
About the Person
Jenner Gwinup is Director of Supply Chain at Fender. Previously, Jenner held various senior HR leadership roles in the industry.
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