What Happened?
Los Angeles, CA-based Boosted-Commerce Promoted Jeff Veldhuizen as Vice President of Brand Management
About the Company
Boosted Commerce is an eCommerce platform that has raised $380M in capital to buy, build and grow category-leading brands. Over the last 12 months, Boosted has grown its team by more than 6x, grown its revenue by 560%, and increased its portfolio to more than 40 brands. Although a category agnostic acquirer, Boosted has forged a substantial better-for-you product focus for improving quality of life, health, and overall happiness. Boosted`s proprietary technology platform, paired with the “Boosted Brain” playbook that contains more than 1,500 operating procedures, power a fully omnichannel approach that spans wholesale, Amazon, Shopify, traditional brick and mortar, subscription boxes, and more. Co-founders and serial entrepreneurs, Charlie Chanaratsopon and Keith Richman have founded much more than an aggregator, as Boosted grows the companies it acquires into lasting consumer brands. Its portfolio of brands includes FoxyBae, WellPath, Luna, Asterwood Naturals, and Flyby.
About the Person
Jeff Veldhuizen is Vice President of Brand Management at Boosted Commerce. Previously, Jeff held various senior HR leadership roles in the industry.
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