What Happened?
Toronto, ON-based PathFactory Appointed Jeff Bashaw as Chief Revenue Officer
About the Company
Leading enterprise and mid-market B2B companies use PathFactory to accelerate nurture, improve win rates, and understand content performance by delivering intelligent content experiences across the buyer journey. Using insights and automation to connect people with content, PathFactory removes friction for B2B buyers. PathFactory was recently recognized by Deloitte as one of North America`s Technology Fast 500 and Canada`s Technology Fast 50 companies. It was also named 2019 Cool Vendor in Technology Marketing by Gartner and the Top-Rated Award Winner in Content Marketing Software by TrustRadius for 2019 and 2020.
About the Person
Jeff Bashaw is Chief Revenue Officer at PathFactory. Previously, Jeff held various senior HR leadership roles in the industry.
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