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Applegarth Consultative Services

DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.

UNCOMN

With headquarters in the greater St. Louis region, UNCOMN provides Industry-Leading B2B Management and Technology Consulting Services. We are a diverse group of engineers, architects, analysts, hackers, and geeks who thrive on finding elegant solutions to wickedly complex organizational, logistic, process, data, and technical problems. In everything we do, we pursue truth, goodness, and beauty. We put people first and hire for the long-term, not for the contract. We put the right people in the right roles. We work with rigor, transparency, and excellence – doing whatever it takes while upholding unquestionable integrity, from start to finish. And we do so with the intention of making our team, clients, and communities better along the way. At UNCOMN, we arent just about profits and the bottom line. We uphold service before self, giving over receiving and social impact over siloing. Its our duty as industry experts to lead by example, share what we know and help create strong, vibrant communities in which we are proud to live and serve. We invest in and mentor for SixThirty CYBER, a business development program that offers cyber security-based technology startups with up to $250,000 of services each year. Through these services, the St. Louis regions top executives and chief information security officers provide hands-on training, mentoring and network opportunities to the startups key stakeholders.