HR Execs on the Move

The G FarmaLabs journey and its humble beginnings can be traced back to a lifetime of business knowledge experienced by its founders but the road toward a cannabis marketplace began in 2007. During this particular year the worst economic meltdown started to develop in the United States. The snowball effect that would follow would be called, "The Great Recession." This financial crisis affected nearly every American and displaced from their home states, an epic amount of households. People were trying to feed their families and were in the search for an industry that would lend itself to the reinvention of ...

The G FarmaLabs journey and its humble beginnings can be traced back to a lifetime of business knowledge experienced by its founders but the road toward a cannabis marketplace began in 2007. During this particular year the worst economic meltdown started to develop in the United States. The snowball effect that would follow would be called, "The Great Recession." This financial crisis affected nearly every American and displaced from their home states, an epic amount of households. People were trying to feed their families and were in the search for an industry that would lend itself to the reinvention of their professional careers. It wasn`t until 2009 that both Founders, Ata & Nicole Gonzalez, without knowing where it would lead, decided to relocate their lives and family to California. This cross country move was based on a hope, that one day, hopefully soon and not in the too distant future, a legal cannabis industry would be born. In order to be one of the first to mint their stake in that marketplace, they would leave everything behind for a new beginning.

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