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DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.
Akron Auto Auction (AAA) provides wholesale used vehicle buyers and sellers a fast-paced auto auction marketplace focused on driving their business forward. Built on long lasting relationships, Akron Auto Auction prides itself on superior customer service and providing clients with a wide range of auto remarketing solutions for their every need. Each Tuesday, AAA hosts an auction of 1000 vehicles across 6 Lanes and on Simulcast, handling consignments from new and used car stores, banks, fleets, and government agencies. For more information, go to www.akronautoauction.com **********************************************************************************
The Essmueller Company is an Equipment Manufacturer located in Laurel, Mississippi, United States. We build Bulk Material Handling Equipment for the Grain and Processing industries