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DESTINATION DEVELOPMENT Understanding what exists in your destination is important. Knowledge of your cannabis and hemp-related assets directly informs the strategy and program architecture. I engage and educate stakeholders, assess the destination, and develop a bespoke cannabis travel strategy and program that fosters long term success. The strategy may or may not include B2C product development i.e. trail, passport, newsletter. DESTINATION MARKETING The data shows that the cannabis-motivated active leisure travel audience is a high value audience that stays longer and spends more while in a destination. Through a dedicated cannabis travel program, I work with stakeholders to facilitate a steady flow of cannabis and hemp-related content that elevates the cannabis experience story in a sophisticated and brand aligned way. I advise DMOs on B2B and B2C content and marketing strategies. HOTEL SOLUTIONS Hotels are the heart of the travel ecosystem of a destination. Hotels greatly influence the overall experience for visitors. With a focus on guest experience, room nights, and turn-key incremental revenue opportunities, I help hotels understand, prepare for, and serve the cannabis and hemp CBD-interested hotel guest. Solutions include hospitality education, frontline staff support, and revenue generating opportunities in lobby, spa, and in-room.
P/Kaufmann is a prominent textile company founded in New York City in 1957. It is recognized as one of the largest producers of decorative and woven fabrics, primarily serving the home and hospitality markets. The company has a strong reputation for design excellence and quality, with a diverse range of products that include rich solids, contemporary geometrics, florals, and exotic ikats. Their fabrics are suitable for upholstery, drapery, and various home décor applications. The company operates multiple divisions, including Braemore, which focuses on upscale designs, and Folia, which offers licensed fabrics and wallcoverings for Ralph Lauren Home. P/Kaufmann Contract caters specifically to the hospitality sector, providing a refined identity and marketing system for the design trade. They also offer innovative tools, such as an online color picker, to assist designers in matching fabric swatches. P/Kaufmann serves a global clientele, including interior designers and hospitality businesses, delivering high-quality decorative textiles and comprehensive support services.
Established over 100 years ago, NSK (Nippon Seiko Kabushiki Kaisha) is a Japanese-listed company that has evolved from a regional ball bearing supplier to a roller bearing specialist and automotive supplier with a global market presence. Today, NSK employs more than 31.500 employees in 29 countries. This result has been driven by ever-increasing investment in research & development, enabling the company to continuously improve the quality of its products and services. This investment supports NSKs objective of "No. 1 in Total Quality". In addition to a complete rolling bearing portfolio, NSK develops and manufactures precision components and mechatronic products, as well as systems and components for the automotive industry, including wheel bearing units and electric power-steering systems. www.nskamericas.com www.nskeurope.com www.nsk.com
Model No. was founded to rethink and elevate our experience in the spaces we design and inhabit. We design and make furnishings that harmonize with the space, lift the human experience, and eliminate our impact on the environment. Our collaborators - architects and design professionals - see the problem: Building and the turnover of commercial interiors generate well-over a third of the worlds CO2 emissions and an endless stream of waste. With these mission-driven partners, we create spaces we want without the waste. Circular at our core, Model No. achieves this through elevated design, regenerative and biodegradable materials, and 3D manufacturing. Starting a project with us begins with an email: info@model-no.com
Mission Statement: The Division of Intercollegiate Athletics at the University of Wisconsin–Madison provides student-athletes with opportunities to excel, and thereby advance their athletic, academic, and social development. In doing so, we endeavor to field competitive teams that display growth, integrity and accountability. These principles serve as cornerstones upon which a dynamic, fiscally responsible Department can flourish, mindful of its obligations to its staff, the university, alumni, and citizens of the state, whose support sustains its undertakings.