What Happened?
Manhattan Beach, CA-based Beyond Meat Appointed Ethan Brown as Chief Executive Officer
Date of management change: August 12, 2010
Manhattan Beach, CA-based Beyond Meat Appointed Ethan Brown as Chief Executive Officer
Beyond Meat is planting The Future of Protein. We bypass the animal altogether and make delicious and nutritious products like chicken strips, burgers, and beef crumbles directly from plants. Our products enable families to continue to eat what they love—like beef nachos, chili, pasta Bolognese, and chicken fajitas—without the health and other downsides of animal protein. We are dedicated to positively impacting human health and the health of our world. Beyond Meat is available in Whole Foods, Target, Safeway, Publix, Walmart and 11,000 stores nationwide and sold through various food service distributors.
After attending Columbia Business School and working at a handful of other companies, he finally decided to set out to find the answer. He started Beyond Meat, which replicates animal protein from plant products to create a vegan meat alternative, in an effort to reduce reliance on animal protein and lessen the negative impacts of its production on the environment.
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