| Name | Title | Contact Details |
|---|---|---|
Alyssa Lahar |
Chief Human Resources Officer | Profile |
Before transforming into The Mobile Majority, we were PaeDae – a company specializing in reward-based advertising. Our concept was simple: play games, win deals. Excitement grew as we tested our hypotheses. PaeDae watched engagement rates shoot through the roof as we built and deployed interactive advertising campaigns for our clients. But over time, we could see that it was nearly impossible to scale PaeDae within the existing mobile ecosystem. The systems just didn`t work well together. As soon as our reward-based ads ran outside our SDK-based network, engagement rates plummeted – a sign that something outside our control was breaking. Large campaigns which needed precise targeting required a massive potential audience, and the broader scale of the entire mobile ecosystem. When we tried accessing those outside tools, none of them seemed to work together. PaeDae generated high engagement rates within our network, but next to nothing when we bought outside our own.
A highly strategic and creative marketing agency headquartered here in Boise, with an office in San Francisco.
Propel Marketing is a one-stop shop for all your online marketing services, connecting local businesses with the people who matter most. We help our customers improve their bottom line by providing cutting-edge digital solutions and industry best practices. Propel Marketing will enable and support your ability to provide successful online marketing solutions to your customers and marketplaces through a dedicated partnership. With Propel Marketing as an extension of your team, you will receive the expertise and experience to deliver your message to the right customers at the right time.
Axon Communications, Inc. creates unique, prescription-strength digital marketing solutions for the pharmaceutical, biotech and medical device industries.
🎙We help brands tell their story and build passionate communities through branded podcasts, and live podcast experiences. Lets build something amazing.