Dan Hofmeister was Appointed as Chief Marketing Officer at Jenny Craig

Date of management change: June 29, 2022 

What Happened?

, -based Jenny Craig Appointed Dan Hofmeister as Chief Marketing Officer

 

About the Company

The Jenny Craig program is designed to provide structure and support to help members lose weight and learn how to keep it off. Our brand was built on the belief that successful weight loss and weight management can be achieved through a healthy relationship with food, an active lifestyle and a balanced approach to living. These fundamentals make up three cornerstones of the Jenny Craig Program: Food, Body and Mind. Jenny Craig`s program provides nutritionally-balanced menus, which include nearly 100 delicious entrées, desserts and snacks developed by Registered Dietitians, nutritionists, and food technologists along with one-on-one personal support from a consultant. These tools, along with our more than 600 brick and mortar centers, help our potential members take immediate and lasting advantage of what we call "The I`m ready to lose weight NOW" moment.

 

About the Person

Dan Hofmeister is Chief Marketing Officer at Jenny Craig. Previously, Dan held various senior HR leadership roles in the industry.

 

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