What Happened?
Santa Monica, CA-based mitu Appointed Cynthia Zavala as Executive Director of Marketing
About the Company
mitú is a digital media company that brings a Latino POV to mainstream entertainment across multiple platforms. Our audience is the 200% - youth who are 100% American and 100% Latino - they inspire us to create authentic, culturally relevant stories. We reach a massive, cross-cultural audience who will soon be the majority of youth in the U.S. Our audience is nearly 100 million people in the U.S. each month, driving over 400 million content views and over 120 million video views monthly. mitú is the leader in connecting brands, content buyers, and creators to Latino youth in America. Our investors include Upfront Ventures, WPP, AwesomenessTV, and Verizon Ventures. mitú is headquartered in Santa Monica, CA and has operations in New York, Chicago, Baja, México and Bogota, Colombia.
About the Person
Cynthia Zavala is Executive Director of Marketing at mitu. Previously, Cynthia held various senior HR leadership roles in the industry.
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