| Name | Title | Contact Details |
|---|---|---|
Christopher Burnette |
Procurement Officer | Profile |
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Rolex SA is a prestigious Swiss luxury watch manufacturer based in Geneva, known for its precision and innovation in horology. Founded in 1905, the company originally imported Swiss movements and housed them in British cases. The brand name "Rolex" was trademarked in 1908, and the company relocated to Switzerland in 1919. Rolex has pioneered several advancements in wristwatch technology, earning certifications for accuracy and durability. Rolex specializes in luxury mechanical wristwatches, with notable models including the Oyster, the first waterproof wristwatch, and the Daytona, designed for racing drivers. The brand also offers after-sales services such as certified maintenance, authentication, and limited customization options. Rolex targets high-net-worth individuals, professionals, and enthusiasts, appealing to explorers, athletes, celebrities, and collectors. The company is committed to excellence, with its movements certified for chronometric precision and a focus on quality through in-house production and rigorous quality control.