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GINSMS Inc. operates as a mobile technology and services company primarily in Asia, Europe, and North America. It primarily provides cloud-based application-to-peer short (A2P) message service (SMS) that allows the transmission of SMS to mobile subscribers of approximately 200 mobile operators worldwide. The company’s A2P SMS service is used by mobile application developers to deliver one-time-passwords for authentication of over-the-top mobile applications, in-app purchase confirmations or promotion of latest game releases; and enterprises and financial institutions in the areas of mobile marketing, mobile transactions, security, customer relationship management, and enterprise resource planning. It is also involved in the design and development of custom software primarily related to mobile data applications. The company offers telecom products and platforms, which include mobile content management systems, streaming gateways, service delivery platforms, single-sign-on systems, mobisite creators, mobile campaign management systems, mobile advertising systems, social networking gateways, appstores, loyalty and reward systems, and subscription gateways. It also provides mobile advertising and new media, a one-stop mobile marketing and advertising service to advertisers, as well as mobile application services, such as Happy Hours and Go Mall under Right Here Media brand. GINSMS Inc. was incorporated in 2009 and is based in Calgary, Canada.
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