HR Execs on the Move

Bizible was founded in 2011 by Aaron Bird, Peter Thompson, and Andy Turman. Working on ad platforms at Microsoft, Aaron and Peter became intimately aware of big problems facing marketers. One of the problems they realized is there`s a fundamental breakdown -- connecting marketing to revenue when there is a sales team. Doing so was incredibly hard and ultimately left more to be desired. And thus, Bizible was born. Bizible is pioneering the marketing attribution space by offering an easy to use software-as-a-service product to help online marketers answer the simple question “what`s working” in terms of real return-on-investment, revenue, and closed ...

Bizible was founded in 2011 by Aaron Bird, Peter Thompson, and Andy Turman. Working on ad platforms at Microsoft, Aaron and Peter became intimately aware of big problems facing marketers. One of the problems they realized is there`s a fundamental breakdown -- connecting marketing to revenue when there is a sales team. Doing so was incredibly hard and ultimately left more to be desired. And thus, Bizible was born. Bizible is pioneering the marketing attribution space by offering an easy to use software-as-a-service product to help online marketers answer the simple question “what`s working” in terms of real return-on-investment, revenue, and closed sales. Our mission is to make every marketing dollar profitable for our customers. Since completing TechStars in 2012 Bizible has accelerated growth and is used by hundreds of companies from education to technology to manufacturing.

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