What Happened?
Bozeman, MT-based Guidefitter Appointed Beth Brennan as Vice President of Marketing and Ecommerce
About the Company
Guidefitter is the online community and e-commerce marketplace of choice for genuine outdoor industry professionals, including professional hunting and fishing guides, and other consumers who love to hunt, fish and enjoy the great outdoors. We are pioneering the outdoor industry`s first online experience where brands, true outdoor pros and consumers engage in a common digital community, marketing and e-commerce platform oriented around a shared passion for outdoor recreation and great gear. Industry pros have access to hundreds of pro purchase programs from a central location, tools to easily promote the brands they love and a like minded community to demonstrate their abilities and expertise. Consumers benefit from a community that understands their passion for the sport and the outdoors, access to thousands of outfitters through a comprehensive search engine, and opportunities to discover and purchase great gear based on the insights from people who know better than anyone else - true outdoor professionals. Over 300 outdoor brands, including Swarovski Optik, Kenetrek Boots, Weatherby, Polaris RANGER, and First Lite Hunting Apparel work with Guidefitter to promote their brand with authentic messages through large, managed audiences of genuine outdoor professionals. Guidefitter is headquartered in Bozeman, Montana.
About the Person
Beth Brennan is Vice President of Marketing and Ecommerce at Guidefitter. Previously, Beth held various senior HR leadership roles in the industry.
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