What Happened?
, -based Anheuser-Busch Resigned Alissa Heinerscheid as Vice President of Marketing
About the Company
For more than 160 years, Anheuser-Busch and its world-class brewmasters have carried on a legacy of brewing America`s most-popular beers. Starting with the finest ingredients sourced from Anheuser-Busch`s family of growers, every batch is crafted using the same exacting standards and time-honored traditions passed down through generations of proud Anheuser-Busch brewmasters and employees. Best known for its fine American-style lagers, Budweiser and Bud Light, the company`s beers lead numerous beer segments and combined hold 46.4 percent share of the U.S. beer market. Budweiser and Bud Light Lime Lime-A-Rita were named Brands of the Year for the Beer and the Spirits, Malt Beverages and Wine categories, respectively, by Ace Metrix® in 2014. Anheuser-Busch is the U.S. arm of Anheuser-Busch InBev and operates 16 local breweries, 17 distributorships and 23 agricultural and packaging facilities across the United States, representing a capital investment of more than $15.9 billion. Its flagship brewery remains in St. Louis, Mo., and is among the global company`s largest and most technologically capable breweries. Visitor and special beermaster tours are available at its St. Louis and five other Anheuser-Busch breweries.
About the Person
Alissa Heinerscheid is Vice President of Marketing at Anheuser-Busch. Previously, Alissa held various senior HR leadership roles in the industry.
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