What Happened?
, -based Breakthru Beverage Promoted Alex Raton as Vice President of Sales
About the Company
Breakthru Beverage is a family-owned and operated company with operations across the U.S. and Canada, and more than $5 billion in annual sales driven by a team of 7,000 associates. We deliver world-renowned brands to the doorsteps of North America`s retail, bar and restaurant businesses. Our sales and logistics expertise stems from two industry pioneers, Charmer Sunbelt Group and Wirtz Beverage Group. Breakthru Beverage Group was formed in 2016 when these two longtime leading beverage companies joined forces.
About the Person
Alex Raton is Vice President of Sales at Breakthru Beverage. Previously, Alex held various senior HR leadership roles in the industry.
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