What Happened?
Plano, TX-based Learfield IMG College Appointed Alex Friedman as Director, Revenue Operations
About the Company
Learfield IMG College unlocks the value of college sports for brands and fans through an omnichannel platform. Our extensive content and commerce solutions create unique opportunities for fan engagement. Our Learfield IMG College suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; ticketing, ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems. Headquartered in Plano, Texas, we proudly advocate for intercollegiate athletics and the student-athlete experience. Since 2008, we have served as title sponsor for the acclaimed Learfield IMG College Directors` Cup, supporting athletic departments across all divisions.
About the Person
Alex Friedman is Director, Revenue Operations at Learfield IMG College. Previously, Alex held various senior HR leadership roles in the industry.
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